Over 12 years is a long time to be loyal to a brand, but that’s the relationship we have with Wild Planet Aromatherapy.

It’s a diffuser that stopped me in my tracks when shopping on Portobello Road in Notting Hill all those years ago. One of those moments when you walk into a shop and say out loud, this shop smells amazing and the owner shared what it was.

Since then I’ve bought Wild Planet, for my home, my friends and my friends have bought it for me too.

It made sense that we’d stock Wild Planet as the products really work and have won awards. So we got in touch with Eileen who founded Wild Planet, which by the way is made in a small workshop in Kent. She’s a mine of information having spent a lot of time in old world apothecaries and learning about plants from around the world. And she’s the one who still to this day replies to our questions and messages.

Having tried lots of home scents over the years, I think the secret to Wild Planet’s success is that they use only the finest ethically sourced essential oils. No synthetic fragrances, no shortcuts. This is what makes them strong and last.

They make their products in small batches with sustainability in mind and proudly donate 1% of their annual sales to environmental causes.

Time and time again you order the reed diffusers and wax melts, and we’re very happy about that. If you haven’t tried them, then you’re missing out for sure.